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Gavin Bowden
Gavin Bowden directed several key videos for Red Hot Chili Peppers in the mid-'90s, including "Aeroplane," as well as memorable clips for alternative rock acts like Matchbox Twenty ("3AM") and Lit ("My Own Worst Enemy"). His work favored naturalistic performance footage and understated visual effects that suited the post-grunge era's preference for authenticity over spectacle. Bowden remained active primarily throughout the 1990s.